Spas have been called many things; luxurious, pampering, elegant – but masculine? Apparently so, at least for a number of the spas around the world that have had the good sense to realize that there is a growing client base within the male half of the population. As men have begun to seek the services that spas offer, many have risen to the occasion by offering services and spaces exclusively designed for the masculine species. This is good news for nearly one third of the spa crowd that happens to be male. Now a man can find a plethora of products and services at his local spa that will treat his skin and psyche just right.

Massage, Anyone?

Massages for men are often used for the purpose of preparing for or recuperating from a variety of sports and activities. These types of massage are designed to heal stiff and sore muscles, and stimulate circulation throughout the body. However, there are also a variety of massages available to men that will work to counter the stress within the body and improve the look and health of the skin. Some of these treatments include skin care like exfoliation, steam and cleansing. Your full massage treatment can leave you feeling and looking completely relaxed, refreshed, and so very masculine.

Put your Best Face Forward

Gentlemen’s facials have become another big business for many spas, and can include steams, wraps, exfoliation and even microdermabrasion. Men are beginning to realize that caring for their skin will help to keep their complexions looking as good as possible for as long as possible. Healthy skin will also assist in a smoother and more effective shave, which is good news for many men today. Brow care is another popular service that spas offer with the facial treatments.

Give Yourself a Hand

A large number of men are also discovering that well-manicured hands are a sign of professionalism and success, and this realization has prodded them to step into a traditional world of women for regular manicures. Despite the attraction of well-groomed hands, most men still shudder at the idea of lining up with a group of women to “have their nails done.” Some spas have shown sensitivity to men in this realm, by providing them with their own space for services. This space will be profoundly masculine in design, and may come equipped with television screens set to ESPN and plenty of macho décor to suit the male fancy.

Spas are not just for women any more. Men are getting in on the self-pampering action, and they are being rewarded for their efforts with spaces and services that are designed just for them. Get your facial and watch your football too. Life is good.

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