A 19-product line of hair care products has been launched by Bain de Terre, a subsidiary of Shiseido International. According to the company, the range contains four botaniceuticals, namely, black currant, magnolia bark, wild jujube and goji berry. Bain de Terre claims to be the only company that uses botaniceuticals in its hair care products.

The products are marketed as being able to help keep hair ‘healthy, strong and lustrous’. In addition, the ingredients are all-natural and provide needed nourishment to hair. These botaniceuticals were created to treat four different hair care needs, preserving hair color, giving volume, balancing and moisturizing.

The new range will be on sale as of September 2007.