Actiwhite, a new skin whitening ingredient from Cognis Care Chemicals is said to be the next step in skin whitening. According to reports, Actiwhite is suitable for use not just in skin whitening products but also for use in anti-aging creams used to reduce age spots. The ingredient works by decreasing the process of melanogenesis by which melanin is produced, hence resulting in skin becoming lighter in appearance. Melanin is responsible for the skin’s color, with persons with lots of melanin having darker skin.

Skin whitening, once extremely popular is Asia is now a worldwide phenomenon, with both males and females using these products.