Updated Apr 4, 2008
No, it is not an April fool’s day trick; Rite Aid launched new lines of skincare products and lotions on April 1. Costumers of Rite Aid now have a whole lot more to choose from when it comes to caring for their skin. The new lines include the Pure Spring collection and a high-end line. There is also now an organic section that can be found in most Rite Aid stores.
The high-end skincare products were developed by skincare expert, Colleen Booth. The Colleen Booth products include Derma C-24 for every day use and Derma M-36 for older skin. The organic section will carry products from Physicians Formula, Avalon Organics and Organics with Attitude.
Written by the CareFair.com Editorial Team.