Popular Spanish pop singer, Alejandro Sanz has reportedly signed an international deal with fragrance manufacturer Idesa Parfums. According to reports, the Grammy Award-winning Sanz will be developing and marketing a range of scents under his own name. Idesa Parfums states that the first batch of products will hit the market by year’s end. They will be launched first in Sanz’s native Spain, before being launched in other markets.

The 39-year old Sanz, winner of 15 Grammy Awards, 14 of which are Latin Grammies, is the third celebrity to sign with Idesa Parfums. The company already has deals with singer David Bisbal and dancer Joaquin Cortes.